Geoff Kendall
geoffkendall.com/now
I'm starting to realise that only a new story can change how someone sees the world, their place in it, and how that drives what they do.
Location:
Bologna, BO, Italy
Professional title:
Sustainability entrepreneur
What do you do?
I help people find the urgency and agency to tackle systemic sustainability challenges
Why?
Because if as a species we get our shit together we can live in harmony with nature and it will be awesome, but if we don't, we're screwed.
What should we read?
Ishmael by Daniel Quinn — should be required reading for anyone who claims or wants to be human.