Bill Rice
billrice.com/now
“Teach everything you know and people will flock to you to do it for them. The best sales and marketing strategy for B2B is openness.”
Location:
Monroe, Michigan, U.S.A.
Professional title:
Agency owner and startup advisor
What do you do?
I design and develop GTM lead generation programs for financial services, FinTech SaaS, and emerging tech startups.
Why?
I have always loved the mental challenge of guiding and influencing human behavior. I used to do this against foreign intelligence agencies. Now I do it with digital marketing. There are parallels. Ask me about it. :-)
What should we read?
Turn the Ship Around! A True Story of Turning Followers Into Leaders by L. David Marquet