Cal McKim

“The chance of a less than ideal outcome due to inaction is 100%, while the risk of negative outcomes of any action is always less than 100%. So just play the odds.”

Location:

London, England, United Kingdom

Professional title:

Marketer/writer

What do you do?

I make predictions about what will matter in the future (knowing full well most of them will be wrong or inaccurate).

Why?

I love to learn for months on end and then synthesise what I've learned for people who don't have the time or enjoy the long side of learning as much as me.

What should we read?

Factfulness by Hans Rosling

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