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Lara McPherson

“I've been thinking a lot about how we can reengineer our economy so that incentives are actually aligned with the kind of world we want to see - and for me that's good health and education, and more opportunities for profound connection with others. No epiphanies yet, but getting closer...”

Location:

Melbourne, Australia

Professional title:

Strategist specialising in impact, innovation, communications. / Student of Progressive Economics.

What do you do?

I explore why we do what we do, and how we can do it better.

Why?

My primary driver in life is to understand things. Once I understand them I'm compelled to try and make them as good as they can be - and for me, good means creating more opportunities for meaningful connections with others and working toward greater economic justice.

What should we read?

Affluenza by Denniss and Hamilton http://www.goodreads.com/book/show/48831.Affluenza, and any writing by George Monbiot http://www.theguardian.com/profile/georgemonbiot and Umair Haque https:[email protected] If you want something more optimistic, I love Miranda Darling http://www.thegirlwithpearls-miranda.blogspot.com.au/'s writing for RUSSH Mag.

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